\t\t\t\t\t\t \t\t\t\t\tSwarovski\u2019s takeover of Cracco restaurant in Portofino.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tCourtesy of Swarovski<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\tWith its unique position overlooking the famous Piazzetta and harbor, the location has been retooled with Swarovski\u2019s vibrant color palette for summer. The focal point of the project is the terrace, which starting this week features seating and parasols in pastel shades of pink, yellow and light blue,\u00a0as well as a branded octagon-shaped frame conceived for social media content.<\/p>\n \n\tAs for the culinary counterpart, dishes will be served on porcelain sets hailing from the Swarovski x Rosenthal collections, designed by the brand\u2019s global creative director Giovanna Engelbert. The menu, which includes savory and sweet delicacies enhancing locally grown ingredients and flavors of the region, will be enriched with a Swarovski cocktail and dessert Cracco created especially for this collaboration.\u00a0<\/p>\n \t\t\t\t\t\t \t\t\t\t\tSwarovski\u2019s takeover of Cracco restaurant in Portofino.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tCourtesy of Swarovski<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\tTo be sure, this is not the first time the company ties up with the chef. The activation in Portofino builds on the success of the Swarovski Caf\u00e8 staged at 18th\u00a0century Palazzo Citterio in Milan during the \u201cMasters of Light: From Vienna to Milan\u201d exhibition last year.\u00a0<\/p>\n \n\tSince at the time the show marked the first leg of the exhibition in Europe after its debut in Shanghai, Swarovski opted to enrich the experience by setting a garden caf\u00e9 in the orangery and tasking Cracco to create a menu for the occasion.\u00a0<\/p>\n \t\t\t\t\t\t \t\t\t\t\tSwarovski\u2019s takeover of Cracco restaurant in Portofino.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tCourtesy of Swarovski<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\t\u201cThe collaboration with Swarovski has been ongoing for many years,\u201d said the chef, mentioning also special editions of his classic Christmas panettone developed for the brand in the past. \u201cWhat has always united us is a deep passion for craftsmanship, each in our own field,\u201d said Cracco, who described the Portofino takeover as \u201cthe pinnacle of our collaboration.\u201d<\/p>\n \n\tAn architectural project conceived by Milanese Studio Peregalli, the Cracco Portofino restaurant opened in 2021 and has preserved the original charm of restaurant Pitosforo, a storied gem that previously stood in its place.<\/p>\n \t\t\t\t\t\t \t\t\t\t\tSwarovski\u2019s takeover of Cracco restaurant in Portofino.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tCourtesy of Swarovski<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\tSwarovski\u2019s Portofino activation builds both on the company\u2019s celebrations for its 130th\u00a0anniversary and Engelbert\u2019s strategic revamp of the house codes. Since her arrival at Swarovski\u00a0in 2020, she has worked to elevate the perception of the brand, further extending the collaborations \u2014 including a major cobranding with\u00a0Kim Kardashian\u2019s Skims or tapping Ariana Grande as brand ambassador and co-creator of a jewelry capsule \u2014 and developing the lab-grown diamonds collections, entering the luxury sphere. Engelbert drove Swarovski\u2019s embrace of a bolder and more colorful aesthetic, attracted younger customers without betraying its loyal and established ones and refreshed the brand\u2019s retail network with new stores and flagships in key global cities including Shanghai, Zurich, New York and Seoul, among others.<\/p>\n \t\t\t\t\t\t \t\t\t\t\tSwarovski\u2019s takeover of Cracco restaurant in Portofino.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tCourtesy of Swarovski<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\tToday, Swarovski Crystal Business has 6,600 points of sale \u2014 2,300 of which are owned stores \u2014 in more than 150 countries and employs 16,600 people. Together with its sister companies, Swarovski Optik (optical devices) and Tyrolit (abrasives), it forms the Swarovski Group.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" SUMMER GLOW:\u00a0Swarovski has kicked off the summer season with a mood-boosting activation in Portofino. The Wattens, Austria-based company has secured its own share of La Dolce Vita lifestyle and tapped into the Italian Riviera flair by taking over several spaces of acclaimed restaurant Cracco. This is the waterfront outpost of Italian chef Carlo Cracco\u2019s luxury dining experience, which is also offered at his space in Milan\u2019s landmark Galleria Vittorio Emanuele II shopping arcade. Swarovski\u2019s takeover of Cracco restaurant in Portofino. Courtesy of Swarovski With its unique position overlooking the famous Piazzetta and harbor, the location has been retooled with Swarovski\u2019s vibrant color palette for summer. The focal point of the project is the terrace, which starting this week features seating and parasols in pastel shades of pink, yellow and light blue,\u00a0as well as a branded octagon-shaped frame conceived for social media content. As for the culinary counterpart, dishes will be served on porcelain sets hailing from the Swarovski x Rosenthal collections, designed by the brand\u2019s global creative director Giovanna Engelbert. The menu, which includes savory and sweet delicacies enhancing locally grown ingredients and flavors of the region, will be enriched with a Swarovski cocktail and dessert Cracco created especially for this collaboration.\u00a0 Swarovski\u2019s takeover of Cracco restaurant in Portofino. Courtesy of Swarovski To be sure, this is not the first time the company ties up with the chef. The activation in Portofino builds on the success of the Swarovski Caf\u00e8 staged at 18th\u00a0century Palazzo Citterio in Milan during the \u201cMasters of Light: From Vienna to Milan\u201d exhibition last year.\u00a0 Since at the time the show marked the first leg of the exhibition in Europe after its debut in Shanghai, Swarovski opted to enrich the experience by setting a garden caf\u00e9 in the orangery and tasking Cracco to create a menu for the occasion.\u00a0 Swarovski\u2019s takeover of Cracco restaurant in Portof…<\/p>\n","protected":false},"author":1,"featured_media":1808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/1807"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1807"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/1807\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/1808"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Swarovski's](\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/06\/2025_SWA_Portofino_Cracco_Summer_Experience-2.jpg?w=225\")
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