{"id":3091,"date":"2025-07-02T22:57:11","date_gmt":"2025-07-03T05:57:11","guid":{"rendered":"http:\/\/www.seekyourlove.com\/?p=3091"},"modified":"2025-07-02T22:57:11","modified_gmt":"2025-07-03T05:57:11","slug":"louis-vuitton-and-felix-team-on-silver-lockit-collection-for-unicef","status":"publish","type":"post","link":"https:\/\/www.seekyourlove.com\/?p=3091","title":{"rendered":"Louis Vuitton and Felix Team on Silver Lockit Collection for UNICEF"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<strong>PARIS <\/strong>\u2014 Louis Vuitton has teamed with K-pop star Felix for this year\u2019s edition of its Silver Lockit jewelry collection, designed to raise funds for UNICEF.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe French luxury house tapped the Stray Kids member, a Vuitton brand ambassador since 2023, to help design the line, which features its signature miniature lock engraved with a blue heart and the word \u201cdream.\u201d\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cThe heart represents love, compassion and empathy,\u201d said Felix, who is also a UNICEF goodwill ambassador for South Korea.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI wanted the blue in this collection to symbolize that sense of peace and security for the children we are supporting, giving them the freedom to dream of a brighter future,\u201d he said in a Q&amp;A. \u201cIt\u2019s a soothing color that evokes feelings of serenity and optimism.\u201d<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:819px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/819)*100%);\">\n<p>\t\t\t\t\t\t<img fetchpriority=\"high\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_NECKLACE_Joaquin-Laguinge.jpg?w=240\" alt=\"A pendant from Louis Vuitton's Silver Lockit collection\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_NECKLACE_Joaquin-Laguinge.jpg 1080w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_NECKLACE_Joaquin-Laguinge.jpg?resize=120,150 120w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_NECKLACE_Joaquin-Laguinge.jpg?resize=240,300 240w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">A pendant from Louis Vuitton\u2019s Silver Lockit collection. <\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Joaquin Laguinge\/Courtesy of Louis Vuitton<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tMade of certified recycled silver, the collection consists of an earring, a bracelet available in either a silver chain or cord version, and a pendant. For the 2025 edition, the cord bracelet and pendant are available in four colors: yellow, blue, pink and black.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe limited-edition line will be available in stores worldwide from July 18, with the exception of the Silver Lockit yellow cord, which is an online exclusive. The brand donates $100 for every cord bracelet or earring sold, and $200 for every silver bracelet or pendant.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tVuitton\u2019s partnership with the United Nations agency for children began in 2016, and sales of the Silver Lockit collection have raised $24 million so far. In 2024, the brand supported UNICEF programs in Madagascar, Guatemala, Haiti and Vietnam.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:819px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/819)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_Colin-Dodgson.jpg?w=240\" alt=\"Stray Kids member Felix in the campaign for the Louis Vuitton Silver Lockit jewelry collection\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_Colin-Dodgson.jpg 1080w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_Colin-Dodgson.jpg?resize=120,150 120w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_Colin-Dodgson.jpg?resize=240,300 240w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Felix in the campaign for the Louis Vuitton Silver Lockit collection.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Colin Dodgson\/Courtesy of Louis Vuitton<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cIt\u2019s inspiring to see Louis Vuitton using its influence to raise awareness and funds for the world\u2019s most vulnerable children. And UNICEF is doing vital work in defending children\u2019 rights and providing them with the support they need,\u201d Felix said.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cEvery child deserves the chance to grow up in a safe, healthy and nurturing environment, with access to education, health care and protection,\u201d he added.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tCelebrities including Nicole Kidman, Chlo\u00eb Grace Moretz, L\u00e9a Seydoux, Jennifer Connelly and Millie Bobby Brown have supported the charity initiative. <\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:819px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/819)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_BTS_-John-Cubillan2.jpg?w=240\" alt=\"Behind the scenes with Felix during the campaign shoot for the Louis Vuitton Silver Lockit collection\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_BTS_-John-Cubillan2.jpg 1080w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_BTS_-John-Cubillan2.jpg?resize=120,150 120w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/07\/LOUIS-VUITTON-for-UNICEF_SILVER_LOCKIT-x-FELIX_BTS_-John-Cubillan2.jpg?resize=240,300 240w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Behind the scenes with Felix during the shoot for the Louis Vuitton Silver Lockit collection.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">John Cubillan\/Courtesy of Louis Vuitton<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PARIS \u2014 Louis Vuitton has teamed with K-pop star Felix for this year\u2019s edition of its Silver Lockit jewelry collection, designed to raise funds for UNICEF. The French luxury house tapped the Stray Kids member, a Vuitton brand ambassador since 2023, to help design the line, which features its signature miniature lock engraved with a blue heart and the word \u201cdream.\u201d\u00a0 \u201cThe heart represents love, compassion and empathy,\u201d said Felix, who is also a UNICEF goodwill ambassador for South Korea. \u201cI wanted the blue in this collection to symbolize that sense of peace and security for the children we are supporting, giving them the freedom to dream of a brighter future,\u201d he said in a Q&amp;A. \u201cIt\u2019s a soothing color that evokes feelings of serenity and optimism.\u201d A pendant from Louis Vuitton\u2019s Silver Lockit collection. Joaquin Laguinge\/Courtesy of Louis Vuitton Made of certified recycled silver, the collection consists of an earring, a bracelet available in either a silver chain or cord version, and a pendant. For the 2025 edition, the cord bracelet and pendant are available in four colors: yellow, blue, pink and black. The limited-edition line will be available in stores worldwide from July 18, with the exception of the Silver Lockit yellow cord, which is an online exclusive. The brand donates $100 for every cord bracelet or earring sold, and $200 for every silver bracelet or pendant. Vuitton\u2019s partnership with the United Nations agency for children began in 2016, and sales of the Silver Lockit collection have raised $24 million so far. In 2024, the brand supported UNICEF programs in Madagascar, Guatemala, Haiti and Vietnam. Felix in the campaign for the Louis Vuitton Silver Lockit collection. Colin Dodgson\/Courtesy of Louis Vuitton \u201cIt\u2019s inspiring to see Louis Vuitton using its influence to raise awareness and funds for the world\u2019s most vulnerable children. And UNICEF is doing vital work in defending children\u2019 rights and providing them with the support they need,\u201d Felix said.\u00a0 &#8230;<\/p>\n","protected":false},"author":1,"featured_media":3092,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/3091"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3091"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/3091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/3092"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}