{"id":4907,"date":"2025-08-21T15:56:00","date_gmt":"2025-08-21T22:56:00","guid":{"rendered":"http:\/\/www.seekyourlove.com\/?p=4907"},"modified":"2025-08-21T15:56:00","modified_gmt":"2025-08-21T22:56:00","slug":"miles-caton-lucky-blue-smith-appear-in-amiris-new-campaign-films","status":"publish","type":"post","link":"https:\/\/www.seekyourlove.com\/?p=4907","title":{"rendered":"Miles Caton &#038; Lucky Blue Smith Appear in Amiri&#8217;s New Campaign Films"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAmiri has released a series of short films for its fall 2025 campaign.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tShot on 35mm film by director Todd Tourso and cinematographer Drew Daniels, whose credits include \u201cAnora,\u201d the project \u201cHollywood Noir\u201d features musician, actor and \u201cSinners\u201d breakout Miles Caton, model Lucky Blue Smith, actress Inde Navarrette and actor Keith William Richards.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cHollywood is for dreamers \u2014 so for this campaign, we created our own dream of the city at night, a cinematic fantasy of Hollywood in homage to the films that have inspired our perceptions, our imaginations, our dreams,\u201d founder and creative director Mike Amiri said in a statement. \u201cStarring iconic Amiri heroes and heroines, it\u2019s a vision of the city forged in nostalgia, but reflecting today.\u201d<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:819px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/819)*100%);\">\n<p>\t\t\t\t\t\t<img fetchpriority=\"high\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Miles-Caton_4x5_1.jpeg?w=240\" alt=\"Miles Caton \" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Miles-Caton_4x5_1.jpeg?w=2048 4000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Miles-Caton_4x5_1.jpeg?resize=120,150 120w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Miles-Caton_4x5_1.jpeg?resize=240,300 240w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Miles Caton<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy of Amiri<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAmiri, who launched his label in 2014 in his native Los Angeles, has always drawn inspiration from his hometown. For the pre-fall 2025 campaign, he captured an idealized, sun-drenched summer in L.A. Now, with <em>\u201c<\/em>Hollywood Noir<em>,\u201d<\/em> he turns to the city after dark.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSet at The Hollywood Roosevelt hotel on Hollywood Boulevard, the fall [collection] is featured throughout, showcasing 1970s tailoring, embroidered evening gowns and tuxedos, the actors play \u201ca heightened version of themselves, adopting their own persona as a new unique character,\u201d according to Amiri.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cThe palette of the fashion informs our view of Los Angeles, a lens through which we view the cityscape \u2014 literally coloring our view,\u201d notes the brand. \u201cAnd each character, in turn, has their own distinct fashion, a defined style \u2014 from slick men\u2019s tailoring with a languid Seventies silhouette, to sparkling embroidered crochet evening gowns, to embroidered velvet bomber jackets and glistening embroidered tuxedos. Every piece has meaning, expresses feeling.\u201d<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:819px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/819)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Kieth-William-Richards_4x5.jpeg?w=240\" alt=\"Keith William Richards\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Kieth-William-Richards_4x5.jpeg?w=2048 4000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Kieth-William-Richards_4x5.jpeg?resize=120,150 120w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/08\/AMIRI_AW25_Campaign_Hero_Kieth-William-Richards_4x5.jpeg?resize=240,300 240w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"819\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Keith William Richards<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy of Amiri<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amiri has released a series of short films for its fall 2025 campaign. Shot on 35mm film by director Todd Tourso and cinematographer Drew Daniels, whose credits include \u201cAnora,\u201d the project \u201cHollywood Noir\u201d features musician, actor and \u201cSinners\u201d breakout Miles Caton, model Lucky Blue Smith, actress Inde Navarrette and actor Keith William Richards. \u201cHollywood is for dreamers \u2014 so for this campaign, we created our own dream of the city at night, a cinematic fantasy of Hollywood in homage to the films that have inspired our perceptions, our imaginations, our dreams,\u201d founder and creative director Mike Amiri said in a statement. \u201cStarring iconic Amiri heroes and heroines, it\u2019s a vision of the city forged in nostalgia, but reflecting today.\u201d Miles Caton Courtesy of Amiri Amiri, who launched his label in 2014 in his native Los Angeles, has always drawn inspiration from his hometown. For the pre-fall 2025 campaign, he captured an idealized, sun-drenched summer in L.A. Now, with \u201cHollywood Noir,\u201d he turns to the city after dark. Set at The Hollywood Roosevelt hotel on Hollywood Boulevard, the fall [collection] is featured throughout, showcasing 1970s tailoring, embroidered evening gowns and tuxedos, the actors play \u201ca heightened version of themselves, adopting their own persona as a new unique character,\u201d according to Amiri. \u201cThe palette of the fashion informs our view of Los Angeles, a lens through which we view the cityscape \u2014 literally coloring our view,\u201d notes the brand. \u201cAnd each character, in turn, has their own distinct fashion, a defined style \u2014 from slick men\u2019s tailoring with a languid Seventies silhouette, to sparkling embroidered crochet evening gowns, to embroidered velvet bomber jackets and glistening embroidered tuxedos. Every piece has meaning, expresses feeling.\u201d Keith William Richards Courtesy of Amiri<\/p>\n","protected":false},"author":1,"featured_media":4908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/4907"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4907"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/4907\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/4908"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}