{"id":6306,"date":"2025-09-22T23:37:57","date_gmt":"2025-09-23T06:37:57","guid":{"rendered":"http:\/\/www.seekyourlove.com\/?p=6306"},"modified":"2025-09-22T23:37:57","modified_gmt":"2025-09-23T06:37:57","slug":"graffiti-is-coming-to-the-ski-slopes-thanks-to-elho-and-andre-saraiva","status":"publish","type":"post","link":"https:\/\/www.seekyourlove.com\/?p=6306","title":{"rendered":"Graffiti is Coming to the Ski Slopes, Thanks to Elho and Andr\u00e9 Saraiva"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t<strong>ART WITH ALTITUDE<\/strong>: Renowned \u201970s skiwear brand Elho, which has a history of eye-catching styles for the slopes and apr\u00e8s-ski, has conscripted Andr\u00e9 Saraiva to tag its performance jackets with his signature character, Mr. A.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe limited-edition capsule collection, dropping Oct. 2, also includes hoodies, long-sleeve shirts, T-shirts and beanies, all featuring characters and colors from the Swedish French artist\u2019s world.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI\u2019ve always liked his stuff, it\u2019s so iconic,\u201d said Berlin-based art director Donald Schneider, who revived Elho last year and is keeping up its reputation for punchy, mold-breaking skiwear.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:683px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/683)*100%);\">\n<p>\t\t\t\t\t\t<img fetchpriority=\"high\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_05_Andri-Ragettli-photographed-by-Tobias-Wirth.jpg?w=200\" alt=\"\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_05_Andri-Ragettli-photographed-by-Tobias-Wirth.jpg?w=2048 2268w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_05_Andri-Ragettli-photographed-by-Tobias-Wirth.jpg?resize=100,150 100w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_05_Andri-Ragettli-photographed-by-Tobias-Wirth.jpg?resize=200,300 200w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"683\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">A jacket in ice pink from the Andr\u00e9 x Elho capsule collection.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Tobias Wirth\/Courtesy of Elho<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tHe and Saraiva, who go way back to Schneider\u2019s Vogue Paris days, settled on ice pink and black as the key colors, a new \u201cdrip\u201d version of the toothy Mr. A character, and branding in Saraiva\u2019s unmistakable hand. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSchneider\u2019s first art collaboration for Elho, in 2024, was with the estate of Jean-Michel Basquiat, which won the brand a lot of attention, and he expects the one with Saraiva to help attract more young and rebellious types to the Swiss name.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAs \u201cre-founder\u201d and executive chairman of Zurich-based Elho, Schneider conscripted Swiss freestyle ski champion Andri Ragettli as his first ambassador, and he\u2019s crossing fingers that Raggetli will be twisting in the air wearing Elho during the Olympic Winter Games Milano Cortina 2026.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tElho recently added freestyle prodigy Zo\u00eb van Essen, 17, to its roster. She is currently training in New Zealand.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tMeanwhile, celebrities who have been spotted in Elho off the slopes include fashion designer Jeremy Scott, DJ Charlotte de Witte, rapper Ski Aggu and hockey player Nino Niederreiter.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe revamped Elho launched in October 2024 with a dedicated web store, and is also sold in about 15 wholesale doors in Germany, Switzerland and Austria.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Andr\u00e9 x Elho capsule is part of the winter 2025-26 collection, whose novelties include a down version of Elho\u2019s bomber jacket, anointed the Astro and boasting 90 percent recycled down and a high-quality ripstop fabric.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   aligncenter size-large aligncenter lrv-u-max-width-100p\" style=\"width:100%; max-width:683px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/683)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_08.jpg?w=200\" alt=\"\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_08.jpg?w=2048 2268w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_08.jpg?resize=100,150 100w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/09\/ELHO_FW25-26_Campaign-Photos_08.jpg?resize=200,300 200w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"683\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Looks from the Andr\u00e9 x Elho capsule collection.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Tobias Wirth\/Courtesy of Elho<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ART WITH ALTITUDE: Renowned \u201970s skiwear brand Elho, which has a history of eye-catching styles for the slopes and apr\u00e8s-ski, has conscripted Andr\u00e9 Saraiva to tag its performance jackets with his signature character, Mr. A. The limited-edition capsule collection, dropping Oct. 2, also includes hoodies, long-sleeve shirts, T-shirts and beanies, all featuring characters and colors from the Swedish French artist\u2019s world. \u201cI\u2019ve always liked his stuff, it\u2019s so iconic,\u201d said Berlin-based art director Donald Schneider, who revived Elho last year and is keeping up its reputation for punchy, mold-breaking skiwear. A jacket in ice pink from the Andr\u00e9 x Elho capsule collection. Tobias Wirth\/Courtesy of Elho He and Saraiva, who go way back to Schneider\u2019s Vogue Paris days, settled on ice pink and black as the key colors, a new \u201cdrip\u201d version of the toothy Mr. A character, and branding in Saraiva\u2019s unmistakable hand. Schneider\u2019s first art collaboration for Elho, in 2024, was with the estate of Jean-Michel Basquiat, which won the brand a lot of attention, and he expects the one with Saraiva to help attract more young and rebellious types to the Swiss name. As \u201cre-founder\u201d and executive chairman of Zurich-based Elho, Schneider conscripted Swiss freestyle ski champion Andri Ragettli as his first ambassador, and he\u2019s crossing fingers that Raggetli will be twisting in the air wearing Elho during the Olympic Winter Games Milano Cortina 2026. Elho recently added freestyle prodigy Zo\u00eb van Essen, 17, to its roster. She is currently training in New Zealand. Meanwhile, celebrities who have been spotted in Elho off the slopes include fashion designer Jeremy Scott, DJ Charlotte de Witte, rapper Ski Aggu and hockey player Nino Niederreiter. The revamped Elho launched in October 2024 with a dedicated web store, and is also sold in about 15 wholesale doors in Germany, Switzerland and Austria. The Andr\u00e9 x Elho capsule is part of the winter 2025-26 collection, whose novelties include a down versio&#8230;<\/p>\n","protected":false},"author":1,"featured_media":6307,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/6306"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6306"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/6306\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/6307"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}