{"id":7306,"date":"2025-10-13T15:56:18","date_gmt":"2025-10-13T22:56:18","guid":{"rendered":"http:\/\/www.seekyourlove.com\/?p=7306"},"modified":"2025-10-13T15:56:18","modified_gmt":"2025-10-13T22:56:18","slug":"dongliang-unveils-retail-space-with-phoebe-philo-alaia-and-more","status":"publish","type":"post","link":"https:\/\/www.seekyourlove.com\/?p=7306","title":{"rendered":"Dongliang Unveils Retail Space With Phoebe Philo, Ala\u00efa, and More"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tPhoebe Philo, Ala\u00efa and Dries Van Noten has found new homes at Chinese multibrand retailer Dongliang\u2019s latest retail expansion project, a renovated British mansion located within a lush mixed-use urban development called Wuyi Shanghai.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe 7,530-square-foot space, dubbed Dongliang Maison, is connected to the multibrand retailer\u2019s first Shanghai destination shop \u2014 also a charming historical British villa \u2014 which was launched a year ago.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:768px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((1024\/768)*100%);\">\n<p>\t\t\t\t\t\t<img fetchpriority=\"high\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111544_828.jpg?w=225\" alt=\"The charming British villa that has become a part of Dongliang Maison.\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111544_828.jpg?w=2048 6000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111544_828.jpg?resize=113,150 113w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111544_828.jpg?resize=225,300 225w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"1024\" width=\"768\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">The charming British villa that has become a part of Dongliang Maison.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tDongliang, one of China\u2018s first multibrand retailers that opened in 2009, is currently owned by Charles Wang, who has steadily grown its retail network to include stores in Shenzhen, Guangzhou, and Aranya.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tDesigned by Wang and his partner Daniel Du, the three-story villa melds together Art Nouveau influences with East Asian minimalism, featuring exposed beams, wood finishes, and a series of contemporary artworks collected by Wang to add a personal touch.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((768\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111716_069.jpg?w=300\" alt=\"Art Nouveau influences within the Dongliang store.\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111716_069.jpg?w=2048 8000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111716_069.jpg?resize=150,113 150w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111716_069.jpg?resize=300,225 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"768\" width=\"1024\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Art Nouveau influences within the Dongliang store.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cI hope this entire space can offer visitors an experience that transcends regions and cultures,\u201d said Wang.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tTo better incorporate Eastern influences, Wang included a tea room and flower shop on the ground floor of the store. Dubbed \u201cQishan,\u201d the tea room serves ceremonious Chinese Kungfu tea, coffee, and Chinese single malt whisky.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((768\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111553_470.jpg?w=300\" alt=\"Inside the Qishan tea room at Dongliang Maison.\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111553_470.jpg?w=2048 8000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111553_470.jpg?resize=150,113 150w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111553_470.jpg?resize=300,225 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"768\" width=\"1024\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Inside the Qishan tea room.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tWith the first floor filled with lifestyle offerings, including seven artisanal brands that Wang sourced from Jingdezhen, China\u2019s ceramics capital, the second floor is reserved for serious fashion shoppers \u2014 with a homey ambiance, it consists of individual rooms devoted to brand corners for Phoebe Philo, Ala\u00efa, Dries Van Noten and The Row.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tFollowing strict guidelines from its London studio, the physical presence of Phoebe Philo is a sleekly minimal space featuring glass display cases and bespoke furniture such as wooden display shelves and perforated steel chairs reminiscent of Space Age design.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((768\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/phoebe-philo_20251013101715_12_263.jpg?w=300\" alt=\"\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/phoebe-philo_20251013101715_12_263.jpg?w=2048 10000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/phoebe-philo_20251013101715_12_263.jpg?resize=150,113 150w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/phoebe-philo_20251013101715_12_263.jpg?resize=300,225 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"768\" width=\"1024\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Inside Phoebe Philo\u2019s brand corner at Dongliang.<\/span><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe third attic floor is now a \u201cclub room\u201d and another tearoom \u2014 niche favorites such as Julie Kegels and Gabriela Coll Garments have already reserved the space for clienteling events.<\/p>\n<div class=\"post-content-image \/\/  \">\n<figure class=\"o-figure   size-large alignnone lrv-u-max-width-100p\" style=\"width:100%; max-width:1024px;\">\n<div class=\"c-lazy-image  \">\n<div class=\"lrv-a-crop-16x9\" style=\"padding-bottom:calc((768\/1024)*100%);\">\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111516_895.jpg?w=300\" alt=\"Inside the club room at Dongliang Maison.\" srcset=\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111516_895.jpg?w=2048 8000w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111516_895.jpg?resize=150,113 150w, https:\/\/wwd.com\/wp-content\/uploads\/2025\/10\/dongliang_2025-10-13_111516_895.jpg?resize=300,225 300w\" data-lazy-sizes=\"(min-width: 87.5rem) 1000px, (min-width: 78.75rem) 681px, (min-width: 48rem) 450px, (max-width: 48rem) 250px\" height=\"768\" width=\"1024\" decoding=\"async\"\/><\/p><\/div>\n<\/p><\/div><figcaption class=\"c-figcaption  a-font-secondary-regular-m lrv-u-margin-t-050\">\n<p>\t\t\t\t\t<span class=\"\">Inside the club room.<\/span><\/p>\n<p>\t\t\t\t\t\t\t\t\t<cite class=\"a-font-secondary-regular-s lrv-u-text-transform-uppercase u-font-size-11 lrv-u-color-grey lrv-u-margin-l-025\">Courtesy<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cYounger brands like these see us as good entry points to the Chinese market, where they can communicate directly with discerning customers,\u201d said Wang.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Row, one of the shop\u2019s most popular brands, will have more retail space to work with in the original building. \u201cWe definitely want to buy more from The Row \u2014 they are very particular about giving the clothes enough breathing room,\u201d said Wang.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Dongliang Maison project, which has become a major draw for Wuyi Shanghai, has helped Wang attract interest from similar developments across the country.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cCommercial projects that incorporate cultural tourism, in places like Suzhou, Wuxi, Hangzhou, as well as Fuzhou and Chengdu, have been reaching out to us,\u201d explained Wang. \u201cMany of them are urban revitalization projects, so yes, they\u2019ve approached us for help in converting old buildings into retail spaces.\u201d<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Phoebe Philo, Ala\u00efa and Dries Van Noten has found new homes at Chinese multibrand retailer Dongliang\u2019s latest retail expansion project, a renovated British mansion located within a lush mixed-use urban development called Wuyi Shanghai. The 7,530-square-foot space, dubbed Dongliang Maison, is connected to the multibrand retailer\u2019s first Shanghai destination shop \u2014 also a charming historical British villa \u2014 which was launched a year ago. The charming British villa that has become a part of Dongliang Maison. Courtesy Dongliang, one of China\u2018s first multibrand retailers that opened in 2009, is currently owned by Charles Wang, who has steadily grown its retail network to include stores in Shenzhen, Guangzhou, and Aranya. Designed by Wang and his partner Daniel Du, the three-story villa melds together Art Nouveau influences with East Asian minimalism, featuring exposed beams, wood finishes, and a series of contemporary artworks collected by Wang to add a personal touch. Art Nouveau influences within the Dongliang store. Courtesy \u201cI hope this entire space can offer visitors an experience that transcends regions and cultures,\u201d said Wang. To better incorporate Eastern influences, Wang included a tea room and flower shop on the ground floor of the store. Dubbed \u201cQishan,\u201d the tea room serves ceremonious Chinese Kungfu tea, coffee, and Chinese single malt whisky. Inside the Qishan tea room. Courtesy With the first floor filled with lifestyle offerings, including seven artisanal brands that Wang sourced from Jingdezhen, China\u2019s ceramics capital, the second floor is reserved for serious fashion shoppers \u2014 with a homey ambiance, it consists of individual rooms devoted to brand corners for Phoebe Philo, Ala\u00efa, Dries Van Noten and The Row. Following strict guidelines from its London studio, the physical presence of Phoebe Philo is a sleekly minimal space featuring glass display cases and bespoke furniture such as wooden display shelves and perforated steel chairs reminiscent of Spac&#8230;<\/p>\n","protected":false},"author":1,"featured_media":7307,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/7306"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7306"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/7306\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/7307"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}