\t\t\t\t\t\t \t\t\t\t\tPeople demonstrating against Shein outside the BHV department store in Paris on Nov. 5, 2025.<\/span><\/p>\n \t\t\t\t\t\t\t\t\tAnadolu via Getty Images<\/cite><\/p>\n<\/figcaption><\/figure>\n<\/div>\n \n\tOnline, 80 percent of Shein\u2019s clients are women, but in store, since its opening on Nov. 5, families, couples and friends all shopping together, according to Merlin.<\/p>\n \n\t\u201cThis is why we are going to expand the capsule with a more complete men\u2019s offering, a children\u2019s area, a wider range of dresses and more accessible basics to suit all lifestyles,\u201d he wrote.<\/p>\n \n\tShein\u2019s opening \u2013 and the runup to that \u2013 lit a firestorm in France. The retailer has faced fallout from childlike sex dolls and weapons that were for sale on its website in the country prior to the brick-and-mortar debut, as well as its ultra-fast-fashion business model, which many view as disrespectful of the environment and workers\u2019 conditions, among other issues.<\/p>\n \n\tPolice, protesters and a line stretched down the block on the day Shein debuted.<\/p>\n \n\tThe French government moved to temporarily suspend Shein\u2019s online platform following the sex doll and weapon controversy, but on Nov. 7 it halted suspension proceedings after those products were removed from the platform. Shein also suspended its marketplace of third-party vendors, where such products were available.<\/p>\n \n\tHowever, Shein remains under close surveillance in France, and numerous legal proceedings remain ongoing.<\/p>\n \n\tAn update on the situation has been requested by France\u2019s Prime Minister S\u00e9bastien Lecornu, who on Friday asked the Paris judicial court to \u201cstop the serious damage to public order caused by Shein\u2019s repeated failures,\u201d according to a press release.<\/p>\n \n\tThe government also lodged a request with the European Commission for an investigation into Shein, and started four investigations that are now underway in the minors\u2019 office.<\/p>\n \n\tThe government said that on Nov. 6 a large-scale \u201cstrike\u201d operation was kicked off at Paris\u2019 Charles de Gaulle airport to check Shein packages. That is ongoing, and the government said all cases of detected fraud will lead to sanctions.<\/p>\n \n\tAs previously reported, on Nov. 4, French department store Galeries Lafayette said it is ending its affiliation with Soci\u00e9t\u00e9 des Grands Magasins following public backlash over SGM\u2019s decision to open boutiques for Shein inside its stores. Shein\u2019s arrival has triggered a brand exodus from the BHV, with labels Agn\u00e8s B., A.P.C., Figaret and Rivedroite leaving.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" PARIS \u2013 More than 50,000 people have visited Shein at the BHV during the first five days since it opened there, according to Fr\u00e9deric Merlin, chief executive officer of the department store\u2019s parent company Soci\u00e9t\u00e9 des Grands Magasins in an Instagram post Sunday night. The location marked the opening of the Chinese ultra-fast-fashion giant\u2019s first brick-and-mortar store anywhere in the world. \u201cA real whirlwind of faces, laughter and curiosity,\u201d he wrote, adding the average basket had been 45 euros. He said nearly 15 percent of buyers at Shein then went on to purchase in other departments of the BHV. \u201cToday, Shein has a face,\u201d Merlin continued. \u201cThey are no longer numbers but people. Real, curious and caring customers. And this is undoubtedly what makes criticism more difficult. Attacking Shein is attacking these faces. Will some politicians realize this?\u201d The executive then made reference to \u00c9mile Zola, the writer who focused on department stores as a \u201cplace of emancipation and dreams,\u201d Merlin wrote. \u201cThe BHV remains faithful to this spirit: open, accessible, deeply human commerce.\u201d He called the BHV \u201cthe store of Parisians, that of everyday life, of concrete things, of real life.\u201d People demonstrating against Shein outside the BHV department store in Paris on Nov. 5, 2025. Anadolu via Getty Images Online, 80 percent of Shein\u2019s clients are women, but in store, since its opening on Nov. 5, families, couples and friends all shopping together, according to Merlin. \u201cThis is why we are going to expand the capsule with a more complete men\u2019s offering, a children\u2019s area, a wider range of dresses and more accessible basics to suit all lifestyles,\u201d he wrote. Shein\u2019s opening \u2013 and the runup to that \u2013 lit a firestorm in France. The retailer has faced fallout from childlike sex dolls and weapons that were for sale on its website in the country prior to the brick-and-mortar debut, as well as its ultra-fast-fashion business model, which many view as disrespectful of the environmen…<\/p>\n","protected":false},"author":1,"featured_media":8337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/8336"}],"collection":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8336"}],"version-history":[{"count":0,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/posts\/8336\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=\/wp\/v2\/media\/8337"}],"wp:attachment":[{"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.seekyourlove.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"People](\"https:\/\/wwd.com\/wp-content\/uploads\/2025\/11\/GettyImages-2244610958.jpg?w=300\")
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