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Once upon a farm: Jennifer Garner’s food company raises nearly $198 million in US IPO

Actor Jennifer Garner’s organic children’s food company, Once Upon a Farm, has secured nearly $198 million in its US initial public offering.

The Berkeley California−based firm and its backers offered around 11 million shares at $18 apiece the midpoint of its $17 to $19 target range.

This IPO values the company at approximately $724.2 million, based on its prospectus. The successful offering positions the IPO market for a breakout year in 2026, following a prolonged slump that began easing in late 2025, driven by pent-up demand and a pipeline of high-profile companies.

Cassandra Curtis and Ari Raz started Once Upon a Farm in 2015. Two years later, Garner and John Foraker, former CEO of food brand Annie’s, joined as co-founders.

Jennifer Garner’s joined Once Upon a Farm as a co-founder.
Jennifer Garner’s joined Once Upon a Farm as a co-founder. (Getty Images)

The company sells products for children of all ages, including cold-pressed pouches, frozen meals and oat bars.

Industry experts say the shift toward organic and health-focused diets continues to shape buying habits, benefiting brands centered on nutrition and ingredient transparency.

Once Upon a Farm warned in its prospectus that trade barriers in Mexico and South America, from where it sources a significant share of its fruit and vegetable ingredients, could cause shortages and raise costs.

Despite a pickup in IPO activity, analysts have cautioned that trade tensions could still weigh on consumer companies exposed to cross-border supply chains.

Goldman Sachs and J.P.Morgan are the joint lead book-running managers. Once Upon a Farm will trade on the NYSE under the symbol “OFRM”.

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